Exposing Deceptive Design: The Dark Patterns Hall of Shame

The Dark Patterns Hall of Shame website educates users about unethical design practices that manipulate user behavior, often without their consent.

Summary:

The site catalogues various examples of "dark patterns," which are design tactics used by companies to trick users into taking actions they might not otherwise choose, such as making it difficult to cancel subscriptions or opting users into services by default. Each entry explains the specific dark pattern used and provides real-world examples from companies like DoorDash, HelloFresh, and Amazon.

Examples:

  • Roach Motel: Difficult-to-cancel subscriptions.
  • Misdirection: Distracting users from important information.
  • Trick Questions: Confusing users into making unintended choices.
  • Confirmshaming: Guilt-tripping users into opting in.
  • Hidden Costs: Sneaking additional charges at the final step.


Originally found via a post from Jim Raptis (https://x.com/d__raptis/status/1820433375544684591)

Exposing Deceptive Design: The Dark Patterns Hall of Shame

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